Swisscom takes responsibility seriously – now and in the future.
To this end, it relies on the corporate responsibility strategy
(CR strategy) with its four strategic priorities. Swisscom
pushed ahead
in 2013 with dovetailing its CR and corporate business strategy.
Swisscom
supports customers in their pursuit of a sustainable way
of living and working. The company’s portfolio includes climatefriendly,
low-radiation products and services for residential
customers as well as Green ICT services for business customers.
Swisscom endeavours to meet the highest standards when it comes
to the use of resources. Operating energy-efficient infrastructures
and using and generating renewable energies is key for Swisscom,
particularly in light of the Swiss government’s 2050 energy strategy.
Swisscom
has also joined other international initiatives aimed at
promoting accountability in the supply chain.
Swisscom
offers employees a working environment that fosters their
personal and professional development by setting them challenging
tasks and allowing them to exercise responsibility. At the same time,
Swisscom
positions itself as a socially responsible employer.
Swisscom
enables and shapes Switzerland’s information society by
providing infrastructure and services that allow people in the public
and private sector to communicate and interact in a sustainable
manner. In so doing, Swisscom
remains true to its goal of enabling
everyone in Switzerland to be part of the information society.
“Telecommunications for all” is Swisscom’s
guiding principle..
A dynamic environment in which the market situation and general
conditions are constantly changing requires innovation to ensure
long-term success. For
this reason, Swisscom
is working on futureoriented
issues that will sustainably strengthen Swisscom’s
position
on the market.